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Video Investment Manager

Who You Are

You’re a guru in video advertising principles and best practices, absurdly passionate about brand conversations and planning in the name of efficiencies. You have a strong grasp on the current integrated video landscape, and you know how to develop effective campaign strategies and work alongside your teammates to ensure those strategies are executed perfectly across digital, advanced, and linear TV. Hi there, Video Investment Manager, we’d love to get to know you!

What You’ll Do

As a Video Investment Manager at Madwell, you’ll report directly to our Director of Media and work alongside a growing Media team to ensure seamless strategy and execution for video campaigns, all the way through from proposal to analysis. You’ll craft, negotiate, and oversee plans that align closely with client goals and KPIs, as well as serve as our team’s thought-leader for all things television and video, consistently offering a POV on industry updates and issues.

Specifically, you’ll be:

  • Interfacing directly with clients to determine video marketing objectives and goals and conducting competitive research and analysis, periodically presenting plans and results
  • Working closely with internal strategy, planning, and buying team members in the overall development of video campaign strategy and proposals for national/local television buys (including addressable and CTV/OTT) as well as OLV/digital packages, seeing the process through to implementation, optimization, and analysis
  • Managing media forecasting and budgets for video channels, working cross-functionally with leads across departments (media, social, insights, creative, and account) to ensure client deadlines and budgets are achievable and delivered upon
  • Supporting all aspects of the video buying and negotiating process with third-party vendors and internal performance media teammates, fostering both new and existing relationships with key video partners
  • Knowledge-sharing with internal creative teams to ensure video assets are created with medium- and platform-specific best practices in mind
  • Supervising the creation of campaign wrap-up reports and case studies benchmarking delivery and performance against KPIs
  • Continuing to refine existing agency processes for television and digital video trafficking
  • Keeping current with industry trends and best practices and making recommendations to the team as you see fit

Our Must-Haves

  • Previous success working directly with clients in the planning, development, and management of both TV and digital video campaigns for brands or products
  • Robust understanding of the ever-changing video landscape linear to digital convergence, including CTV/OTT, addressable, and data-driven linear television
  • Excellent attention to detail, project management, and critical thinking mindset with the ability to take a long-range view while balancing analytical and creative viewpoints
  • Strong interpersonal skills communicating (written and oral) with clients and co-workers; previous team leadership or experience managing direct reports is a plus
  • Advanced understanding of audience planning and forecasting tools (MRI/Simmons, ComScore, SQAD, Doubleclick)
  • High fluency in Microsoft Excel

What We Offer

  • Competitive medical, dental, and vision benefits, including a subscription to One Medical
  • Generous vacation policy
  • Retirement plan with matching
  • Performance-based bonuses
  • 12 weeks paid parental leave as a proud member of Pledge Parental Leave
  • Commuter benefits
  • Team and company outings and events
  • Monday morning brunch, free snacks, and coffee & beer on tap
  • Pet-friendly offices

Where You’ve Been

  • 3+ years paid experience, with a heavy emphasis on video, in the digital media/agency environment

 

Our Diversity Commitment

We celebrate diversity in our employees and we’re committed to building a safe and inclusive workplace environment where we all can thrive. We’re proud to be an equal opportunity employer. We encourage future Madwellians from traditionally underrepresented and underserved communities to apply.

No phone calls or recruiters please.

 

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